Target Audience: Older people aged 55+ plus their Circle of Support network across various regions of the UK

As part of their strong commitment to Corporate Social Responsibility, we are working with Experian to help build resilience to fraud among older people..

Targeting our activity towards those older people most at risk, we are raising awareness and confidence in enabling older people to recognise and reject fraud.

Our programme includes reaching older people through a variety of local networks and reinforcing the messaging through their circles of support. Our work includes refreshing of messaging and updates to ensure this vulnerable audience is protected in the longer term.


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